Resources · Tools · Lead Generation
Ecommerce leads calculator (detailed)
Follow your spend through the funnel to the cost of every lead, every sales qualified lead and every client won, and what those clients are worth.
Result
- Total spend (ad budget and agency fee)
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- CTR
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- Click to lead rate
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- Cost per lead
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- Lead to SQL rate
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- Cost per SQL
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- SQL to client rate
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- Cost per client won (CAC)
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- Total client value
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- Return on spend (LTV : CAC)
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Tick Don't know on any number you are unsure of: results that depend on it show a dot instead of a guess, and everything else still calculates.